Welcome to

The Quest

by The Secret Company

The 1st ever online multiplayer
entrepreneurial adventure game in real life

WHAT IS THE QUEST ?

THE QUEST is a unique 12-18 months startup creation program, with levels, checkpoints (trips), rewards to unlock... Yes, designed like a video game.

THE QUEST is the homemade creation of The Secret Company :
a collective of entrepreneurs whose startups have reached
20 million € in Annual Recurring Revenue in just 3 years.

THE QUEST, it's...

An envelope of money to survive 12 months as a starter kit
1 only goal: build from scratch an ambitious, frugal startup
(SaaS, consumer app, Web3 platform, marketplace, brands…)
From your home
With regular in-person checkpoints: week-end trips, offsite weeks...
The Secret Company by your side 7d/7, 24h/24


You get it, THE QUEST is a one-of-a-kind life experience, specially designed for ambitious internet kids.

how does it work ?

GAME MODE N°1

We have identified dozens of growing, not fully resolved problems.

So, market opportunities. Potential startup ideas with strong intuitions regarding the product, positioning, branding and go-to-market to solve them.

We are looking for ambitious, hardworking, singular young minds to become their CEO, CTO or CMO.

GAME MODE N°2

You are looking to work fulltime over the next 12-18 months on a startup idea or problem you have already identified?

A side project that deserves to be pushed with more ambition?

If we are passionate enough about it and about you, we might be tempted to attack it with you.

GAME MODE N°3

You want to play the game to be interviewed in depth by our team, about your story, your skills, your hidden desires...

To maybe extract what we call "your secret superpower"?

If we manage to, the game will be to co-create with you an ambitious venture based on it.

...And what’s next?

Here is the navigation plan.

🎮  HERE START YOUR QUEST: Introduction & first advice.

LEVEL 0

Let’s identify your secret superpower and imagine with it your life enterprise project idea 🧙

LEVEL 1

Feed your 🧠 to conquer the 🌐

🕹️  The Corporate Finance Bible for starting entrepreneurs
🌟  The Personal Branding & Build in Public Bible for starting entrepreneurs
🍼  What you eat is what you are. What your brain consume is what you’ll become
🚴  Build yourself a top athlete-like productivity routine through calendar
🎯  How to Kickstart a project the good best way
🚿  Create yourself a powerful learning routine
🥘  How to be a good great CEO (inspired from the best Cooking Chefs and Athletes Trainers)
🛠️  The Perfect Startup Kickstart Tools Stack
📼  Paid training is the best career gas pedal
🎨  Our favorite providers for startups: freelancers, agencies, magicians...
✨  The best tools we've sourced and tested to enhance your productivity
📖  Our Lost Grimoire of Frugal Entrepreneurship
📎 The Art of Storytelling: the ultimate exercise to understand it profoundly
📧 Great email templates for ambitious CEOs (+ how to write great ones)

LEVEL 2

Master your topic, your problem, your market and its dynamics 🧳🌪️

👾  BONUS LEVEL: How to win. 🏆
🍦  BONUS LEVEL: MAKE SOMETHING PEOPLE WANT. 😋
🛠️  BONUS LEVEL: Do Things That Don’t Scale.
👛  BONUS LEVEL: How (and why) being frugal while growing your project

🏖️  OFFSITE: Sprint week of work + good times in an exotic place 🌴🌞

LEVEL 3

Design a product that solution deeply (and if possible with fun) your problem ⛩️🥋🧱

LEVEL 4

You need a crew to conquer the world 🧙👩🎨🦹🏻👷💃👨🏾🤠👨🏭👩🔬🕺

🤖  How to find a technical co-founder the smart way
🔌  How to find a marketing co-founder the smart way
🗝️  How to build a powerful and healthy crew culture the easy way
🌽  How to structure your teams, incentivize them the good way and create an environment conducive to evolution over time

LEVEL 5

Build an healthy & strong company culture to manage the chaos of growth coming ⚔️⚡🌪️

👨💻  BONUS LEVEL: About managing the Remote condition when building a company

🏖️  OFFSITE: Sprint week of work + good times in an exotic place 🌴🌞

LEVEL 6

Find your Product-Market Fit (PMF) plus unlock Traction 📈🦘

🧲  BONUS LEVEL: Basis of Sales & the Art of a great, mind blowing one
🎡  BONUS LEVEL: Basis of Marketing & the Art of a great, creative one
⛲  WISE WORDS CHECKPOINT: About adapting permanently to the new rules of the game ⚡

LEVEL 7

Moving from brilliant Artist for finding a Product-Market Fit 🎸 to consistent High Level Athlete for managing Expansion/Scale 🏆: why and how to?

🛠️  BONUS LEVEL: Structure + automate your work, your processes, and thus your company (Discord, Airtable, Notion, Zapier, Make...)

🏖️  OFFSITE: Sprint week of work + good times in an exotic place 🌴🌞

FINAL BOSS

Become fully independent from The Secret Company 🦅

🏦  BONUS LEVEL: Raising funds in the best conditions (why, how and when to?)
💸  BONUS LEVEL: Failed to grow? Here are the best ways is to sell (at discount) your project.

🧿  A few words for the road…

PS: 21 principles to build a successful startup adventure 🧩

WHO ARE THE PLAYERS
WHO JOIN US ?

Internet kids.

Those who learned everything on YouTube.

Those who played multiplayer online games.

The drop out ones as well as those who are seriously thinking about it and would need a springboard for the next 12-18 months.

Technical profiles as well as business ones.
Both are welcome within our community.

In short, THE QUEST was designed for young, self-taught, ambitious, determined minds.
The singular ones.

wHAT ARE THE CONDITIONS
TO START THE QUEST ?

1

You will do everything in your power to be available within 3 months to start working full time on the startup project we will co-found together. No side projects. We want 100% skin in the game players.

2

You really ambition to build an international, global venture
(it can takes from 5 to 15 years…)

3

Are you ready to build in public? Are you ready to personal brand yourself on social media ? We are looking for skin in the game players. And building in public is so much an unfair advantage.

4

You are ready to learn to learn everyday.
You are eager to do what it takes to win.

They have already embarked

In 3 years, the startups we have co-founded reached a total of 20 million € in Annual Recurring Revenue.

SaaS, marketplaces, consumer apps, Web3 platforms, brands…

The founders of three of them testify.

Sacha Marcus

~ Technical CEO ~

Mobula.fi

Ambition: Create a crypto data aggregator that investors can finally TRUST, and invest with frictionless

Milestone: From 0 to 10 000 daily active users, in 5 months

Sacha Benhamou

~ Chief Expansion Officer ~

JoinFreeland.com

Ambition: Create the N°1 worldwide group of online schools that train for the jobs of future

Milestone: 1280 students trained and 2 million € turnover in the first year

Thibault Thuillier

~ Chief Marketing Officer ~

Minea.com

Ambition: Build THE supertool to help e-merchants make better marketing decisions

Milestone: From 0 to 200 000€ MRR in 24 months

MEET YOUR CREW

Here is The Secret Company: a collective of passionate entrepreneurs, builders and hackers, by your side in this upcoming adventure.

MAXIME

BLONDEL

27 y.o

aka Blondy

CEO

💪

Strength 1

Creativity

🧙

Secret Superpower

6th sens

💪

Strength 2

Strategy & Tactics

🤭

Guilty pleasure

Starred restaurants

🥺

Weakness

Process

🔥

Has an obsession with

How to win

JULIAN

IVALDY

22 y.o

aka Ju

Co-founder

💪

Strength 1

Web3

🧙

Secret Superpower

Unlimited energy

💪

Strength 2

Growth

🤭

Guilty pleasure

Money

🥺

Weakness

Storytelling

🔥

Has an obsession with

As fast as possible

ADAMS

SALAHOU

26 y.o

aka Douss

Co-founder

💪

Strength 1

Management

🧙

Secret Superpower

Consistency in effort

💪

Strength 2

Google SEO

🤭

Guilty pleasure

Gnocchi and chicken strips

🥺

Weakness

Becomes bitter if he loses

🔥

Has an obsession with

Attention to detail

ROBIN

SELIGMANN

26 y.o

aka Robiñho

Co-founder

💪

Strength 1

Hiring

🧙

Secret Superpower

Drill down on people

💪

Strength 2

Sales

🤭

Guilty pleasure

Reading Philosophy

🥺

Weakness

Structuration

🔥

Has an obsession with

Enjoy the journey

PIERRE

PARIS

27 y.o

aka Paname

Co-founder

💪

Strength 1

Structuration

🧙

Secret Superpower

Productivity booster

💪

Strength 2

Automation

🤭

Guilty pleasure

Partying (hard)

🥺

Weakness

Chaos

🔥

Has an obsession with

Secure things quickly

MÉDOUNE

DIACK

28 y.o

aka Dounmé

Core Team

💪

Strength 1

Ops

🧙

Secret Superpower

Federates like no one else

💪

Strength 2

Joy of living

🤭

Guilty pleasure

Muscles

🥺

Weakness

Needs to be fed on time

🔥

Has an obsession with

Trust the process

Lucas

Chantreau

21 y.o

aka Cryptomatique

Core Team

💪

Strength 1

Investment

🧙

Secret Superpower

Analytical mind

💪

Strength 2

Skin in the game

🤭

Guilty pleasure

Sex on the Beach

🥺

Weakness

Impatient

🔥

Has an obsession with

Beat The Market

KENZA

BELLOUT

33 y.o

aka Kenzavocate

Core Team

💪

Strength 1

Tactics

🧙

Secret Superpower

Solar

💪

Strength 2

Communication

🤭

Guilty pleasure

Her children

🥺

Weakness

Susceptible

🔥

Has an obsession with

Winning

You ?

💪

Strength 1

🧙

Secret Superpower

💪

Strength 2

🤭

Guilty pleasure

🥺

Weakness

🔥

Has an obsession with

HOW WE WILL HELP?

In this adventure, The Secret Company will be by your side 7/7 days, 24/24 hours.

We will play the role of a more experienced, secret, skin in the game co-founder.

And provide with 9 unfair advantages...

IDEATION

We have identified dozens of growing, not fully resolved problems.

So we have bold startup ideas in our chest.

But our favorite game remains to interview you in depth, to help you extract from your story a project idea that suits you 1000%.

What we call: your secret superpower.
A singularity that we will use to create together a company that will become your life project.
The best way to create an unstoppable "founder-market fit".

CO-FOUNDERS

We will help you find complementary co-founders.

Who matches your values.

From your past, on the road or from our network.

Cherry on the cake: we will help you manage the crisis with them.
Because there will be.

PRODUCTIVE CAPITAL

Money makes entrepreneurs stupid: less creative, less thoughtful… This kills the "survival mode" so necessary to start a project as difficult as a startup.

That's why we will make sure you don't run out of it, but don't have too much either, to iterate intelligently during the first months of your project.

To do so, we will provide you with a starting envelope of money to survive 12 months, plus negotiated discounts & freebies on key tools such as Amazon Web Services ($100 000 in free credits).

PRODUCT-MARKET FIT

From clarifying and understanding intimately the problem we attack.

To designing the product to solve it deeply.

Through finding the first fanatic customers.

We will put our hands dirty with you to find your product-market fit and unlock traction.

HIRING

Our years of experience have made us realize 2 very important things:

1) The first 10 recruits of a startup are the cornerstones of its success.

2) By extension, the most iconic companies benefit from an incredible company culture.

We will help you hire these 10 first talents, and craft from the very first days that special atmosphere plus those natural reflexes the best teams develop, that save a company when it passes a storm.

BRANDING

A powerful brand identity changes your life, believe us.

And it's a good thing it's our second favorite game.

Together, we'll create something you'll be proud of, and that will make your daily life easier to hire talents, convince customers…

Athlete's care

We see the entrepreneurs we work with as top athletes.

Just like in eSports.

We provide them with a psychological support, because being an ambitious entrepreneur is so much hard.

Also with a physical follow-up (food, sport...) worthy of the name, so that they can reach their goals.
Overcome the tests.
Achieve their dreams.

You are your first major project.

Fundraising

If after 12-18 months of frugal and resilient execution, you have reached a level of structuring, growth and profitability that we believe is healthy, we will help you raise funds to accelerate internationally.

The advantage of our approach?
Our startups skip the Seed round, and go straight to Series A.

No premature scaling with us.
The fundraising tool should only be activated if you are in optimal position and conditions.

Community

We have verified it many times: you are the average of the persons you interact with the most.

The Secret Company is a young but growing collective of ambitious, hardworking, fast learning internet kids.
Because we pay close attention to who we accept into, but more importantly who we reject, and why.

The Secret: (good) company.

JOIN US

In summary, our team will do what it takes to make sure that you win.

(and we LOVE to win)

NOT ONLY
A REMOTE PROGRAM

Building a startup with The Secret Company is not only accessing a more experienced co-founder.
It’s joining a community & adventure for life.

Girls <3

Working from Greece does not taste the same

Visiting the Sparkmate factory

Partners

Offsite week in Morocco

A life-changing experience

It is called KerMESS for a reason....

Don't mess with our crew

After the storm :)

A candlelight dinner is sometimes necessary

Sharing is Caring

A banquet to celebrate the end of the year!

Each year, we organize a 7-days skydiving offsite, a summer remote working week, a 3 days festival in a castle, and weekends in European capitals with you only when we feel we need to do a sprint of work, or just because meeting in real life is so good and so much important

THE GRAAL ?

Find the Golden Octopus.

The equivalent of unicorns when it comes to frugal startups.
That is to say: build a company valued at over $1 billion,
but for those who want to stay self-funded as long as possible.